Pepsi Refresh Everything Campaign Case Analysis

Pepsi Refresh Everything Campaign Case Analysis

2 page analysis, including:

  • Introduction – setting the context of the case.
  • Analysis – What is The Refresh Everything Campaign? How did the team launch and develop this Project? Why did they decide to do this project? Is the project a good idea or not?
  • Conclusion – what was the key takeaways in regards to building brands.