Part C: You are required to write a report to cover the following key points: • GUI (Graphical user.

Part C: You are required to write a report to cover the following key points: • GUI (Graphical user.

Part C:
You are required to write a report to cover the following key points:
•           GUI (Graphical user Interface), necessary or not? 
•           Why or how smart assistants, like Alexa, Google Home, can create more value by applying business intelligence? 
•           Privacy and security
from a case study “Marketing in the Age of Alexa”.
Submission of Assessments
The assignment is to be submitted as 4 separate files using the electronic assignment submission system that can be accessed from the link on the unit website. The four files to be submitted are as follows:
•           A word document with the answers to the questions for Part A, Part B and Part C. For the second question, the screenshots can be included in the word document. 
•           The three Visual DSS files created for Part A (Questions 1, 2 and 3). Please ensure that these files are named clearly as