Paper should consists of the theories and concepts of this case as well as what is learned from this…
Introduction
Give an overview of the case study.
Main Body
How effective has Jess Westerly been in taking charge as assistant product owner at Kauflauf?
Why did her first attempt to change sales call patterns fail?
Does her proposal to change call patterns make sense? Why or why not?
What actions should she take that her next attempt to change call patterns will succeed?
Conclusion
What are the lessons learned?
3 pages minimum
