Ethics is an extremely important element in a business that operates in present society. It is a… 1 answer below »
Ethics is an extremely important element in a business that operates in present society. It is a factor that defines the level of credibility of a business and at the same time also helps a business establish goodwill in the market. Ethics should be adopted by a business in all of its domains including marketing, finance and public relations. Only then it would obtain a stronger stand in the society as well as the markets where it operates. This makes it important to invest with a conscience (Kidder, Rushworth, 2014).
