Consumers often judge the quality of a product or service on the basis of a variety of informational cues.

Consumers often judge the quality of a product or service on the basis of a variety of informational cues.

Consumers often judge the quality of a product or service on the basis of a variety of informational cues. A consumer who is young, and not so familiar with wine, would probably focus on the wines ________ to infer the quality of the wine.
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