This is a written assessment of the marketing activities of Tesla. no specific format, don’t need to have a lot fancy words.
I need a 100% original created paper with properly quotes from textbook and examples that can be googled.
1.Textbook (I make the screen shot or paste all the text you need, or I can email you the textbook)
“Marketing”, 13th Edition, Kerin, Hartley, Rudelius, McGraw Hill, ISBN 978-1259573545.
2.Any other resource (must can be googled).
Elon Musk Just Sent His Tesla to Space
Certain things you need to include (I make the pdf from text book which you might need to read)
2.HOW MARKETING DISCOVERS AND SATISFIES CONSUMER NEEDS
Marketing Mix (the four p’s) on page 9 from textbook
Figure 1-3 on page 9
3.THE STRATEGIC MARKETING PROCESS
Step 1: Situation (SWOT) Analysis
SWOT – an acronym describing an organization’s appraisal of its internal Strengths and Weaknesses and its external Opportunities and Threats.
Step 2: Market-Product Focus and Goal Setting
Step 3: Marketing Program
4. Five step marketing research
5. personal experience on their retail store
including a picture of their retail store will be nice
6. Make recommendations as to how you would improve the business’s marketing to its customers.