Temple University WK5 Marketing Firm Specific Strategy Paper Discussion

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Temple University WK5 Marketing Firm Specific Strategy Paper Discussion

PUTTING A FIRM-SPECIFIC STRATEGY TOGETHER:

Reaching back to your competitor, industry and market analysis for your individual project firm, WHAT IS ITS SPECIFIC NICHE? Discuss SPECIFICALLY how that niche is unique compared to other firms in its industry and what makes it exclusionary (keeps other firms from invading its niche). Discuss then on what basis your firm actually competes with its closest competitors.

This discussion

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 topic is not easy and is a preamble to strategy formulation that is specific to a firm in its competitive space, industry and market.