Tag Archive for: surve

You work for a movie studio that is planning to conduct research and needs to select an online surve

You work for a movie studio that is planning to conduct research and needs to select an online surve

You work for a movie studio that is planning to conduct research and needs to select an online survey tool to use. The director would like a program that meets these criteria:
Allows an unlimited number of survey questions
Allows an unlimited number of surveys
Can be integrated into the movie studio's website
Produces surveys that look professional rather than unformatted or poorly designed
Is easy to use when writing questions
Is easy to use when answering questions
Gathers all the survey results into an easy-to-use database or spreadsheet
Automatically produces graphs that can be used in research reports
Is the most cost-effective option
Your job is to identify three programs that might be suitable. Evaluate them. Create a table that shows the three programs across the top and the selection criteria on the left side and indicate with a check mark which criteria are met by each of the programs. (See very rough example below) Product 1 Product 2 Product 3 Criteria 1 x x Criteria 2 x x Criteria 3 x x Criteria 4 x x x Criteria 5 x Criteria 6 x Criteria 7 x Criteria 8 x x x Criteria 9 x x
Write a report explaining your research methods, include in-text citations for your research, include the well-designed table you created for the product comparisons, the conclusions you made, and your recommendation to justify a specific program. Write the report in memo form and keep the body of the report to a maximum of three pages, though you may add attachments.
Assignment Parameters:
Follow the memo report format for a business report. Single space. 11 or 12 point Arial. You may want to use the helpful hints on page 378 for formating formal reports. Refer to Figure 10.6 on page 355 for a sample layout.