NYU Brand Position in Market HARBS: Competitive Review
NYU Brand Position in Market HARBS: Competitive Review
Write following 7 points of HARBS’s competitive review:
1.Detailed Analysis of Product Category
2.Analyze the Key Competitive Players
3.Competitive Landscape: Brands/Pricing/Benefits/
4.Brand Positioning within the competitive arena and product category
5.SWOT Analysis: Strengths, Weaknesses, Opportunities, Threats
6.Consumer Trends: What is the consumer mindset
7.Key competitive new products and new product opportunities
Read the brand strategy HARBS I uploaded before you write. The paper is to determine HARBS’s brand position in the market.