MKT571 University of Phoenix Superbowl Marketing and Advertising Discussion

MKT571 University of Phoenix Superbowl Marketing and Advertising Discussion

PLEASE NO PLAGIARISM

FOLLOW THE INSTRUCTIONS /CREATE A RESPONSE:

Respond to the following in a minimum of 175 words (if you use direct quotes the post must be longer). This post must include support from at least one peer-reviewed source (your grade will be reduced if this requirement is not met). This post must include in-text citation(s) and reference(s) in APA format. In your post be sure to link to this week’s concepts and other resources.

· Imagine you are the product manager for a new Superbowl television ad. Discuss what you would measure to determine the effectiveness of that advertisement on the day it was shown, a month later, and six months later.

Due Monday

Reply to at least 2 of your classmates (or to me). Be constructive and professional in your responses.

These posts must be a minimum of 100 words (if you use direct quotes the posts must be longer). Your grade will be reduced if this minimum word count is not met.

You will receive a proportional reduction for having less than the required substantive posts by the required due dates. Late posts are not accepted for grading.