Attitude and Judgment Formation and Chang–3 paragraphs

Attitude and Judgment Formation and Chang–3 paragraphs

1)

Describe how the “Persuasion Knowledge Model” can influence your buying decisions.

2)

Provide some examples of products and services that you have purchased and you could recall

being given a “hard sell” and a “soft sell” approach. Describe your reactions to these different

approaches

3) 3 paragraphs