AD648 Nairobi Delta Air Lines Marketing Strategy & E Commerce Platform Analysis

AD648 Nairobi Delta Air Lines Marketing Strategy & E Commerce Platform Analysis

Describe and analyze the marketing strategy and the e-commerce platform of the company Delta Air Lines

1. Content suggestions:

  • Describe the Marketing Mix.
  • Describe the company’s marketing communications strategy.

IMPORTANT: THESE INFORMATION CONSIDERATIONS ARE JUST GUIDELINES, YOU CAN INCLUDE DIFFERENT INFORMATION IN YOUR PAPER. YOU ARE NOT OBLIGED TO USE THE CLASSIFICATION OF BUSINESS MODELS I PRESENTED.

2.Style of the paper:

  • Include a title page.
  • Include a table of contents.
  • Include an Executive Summary.
  • Include page numbers.
  • Please use clear references for every work you used to write your paper. These references should also be in a bibliography at the end of your paper.
  • You can use the APA or MLA style for references
  • The paper should be 5-10 pages not including the title page, table of contents, and bibliography.

This paper is a team paper you just need to write three part

2.2.2 Display Advertising

2.2.3 Native Advertising

2.2.4 Content Marketing

here is an attachment is an example you can have a look and do your work and you should do the comprehensive Reference of your work.